Bienvenue, IRO!

FRENCH chic meets New York style. That's IRO, in a nutshell.

This achingly cool Parisian label, designed by brothers Laurent and Arik Bitton, has been evolving and growing for many seasons now and has yet to fail to hit street style on the head. And luckily for us, a new year = new collections = new labels…and we are delighted to welcome IRO back to Samui!

This label is all about easy, casual separates, about mixing it up, about creating your own look. The new collection is both grown-up yet youthful, all at the same time. Exuding a very French appeal, it combines classic jeans, tees and jackets with full-on, flouncy, victoriana-inspired dresses. The beauty is that the entire collection works together beautifully, as if the Bitton brothers have realised the vision of a woman's dream wardrobe…


The new-season collection from IRO is currently in-store.


Contact Us

Samui Fashions
17 Drawbridge Street, Cork.

t: (021) 4278080

Opening Hours

Monday – Saturday
9:30am - 6 pm

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